*Different customers have different needs and requirements
*Products and services become meaningful only when available and positioned from the customer's perspective
*Profit is more important than sales volume
Wednesday, August 23, 2017
CUSTOMER-FOCUSED MARKETING
*Customer needs and requirements are more basic than products and services
*Different customers have different needs and requirements
*Products and services become meaningful only when available and positioned from the customer's perspective
*Profit is more important than sales volume
*Different customers have different needs and requirements
*Products and services become meaningful only when available and positioned from the customer's perspective
*Profit is more important than sales volume
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LOGISTICS COMPANY IN MALAYSIA
PNSL LOGISTICS SDN BHD INFORMATION TECHNOLOGY: All our logistic and transport services are GPS-enabled, which means ...
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AVAILABILITY Capacity to have inventoried when desired by a customer availability based on 3 performance measures: i)Stock out freq...
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PNSL LOGISTICS SDN BHD INFORMATION TECHNOLOGY: All our logistic and transport services are GPS-enabled, which means ... -
SPATIAL CONVENIENCE *Refers to the amount of shopping time effort that will be required a part of customer higher levels are achieve in a...
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